AR Glasses Company Xreal Raises $60 Million in New Funding
Xreal, a leading augmented reality glasses company backed by Alibaba, announced on Monday that it has successfully secured $60 million in new funding, catapulting its valuation to over $1 billion. This funding round has propelled Xreal into the coveted “unicorn” status, making it the first in the AR glasses industry to achieve this milestone.
Xreal’s Air 2 Ultra AR Glasses Set for March Release
In other news, Xreal is gearing up to launch its latest AR glasses model, the Air 2 Ultra, in March. Pre-orders for the Air 2 Ultra are now available at an attractive price of $699. This is a significant price advantage compared to Apple’s upcoming Vision Pro virtual reality headset, which comes with a hefty price tag of around $3,500. Xreal’s Air 2 Ultra delivers cutting-edge augmented reality experiences at a more accessible price point.
Impressive Growth for Xreal: 350,000 AR Glasses Shipped
Highlighting its exponential growth, Xreal revealed that it has already shipped a remarkable 350,000 AR glasses since its inception in 2017. To put this achievement into perspective, the company had shipped 250,000 units as of October and 150,000 units as of May. This substantial increase in shipments serves as a testament to the accelerating demand for Xreal’s AR glasses.
Future Plans: R&D and Factory Expansion
Xreal has outlined its strategic plans for the new funding, aiming to allocate it towards research and development initiatives, as well as expanding its manufacturing facilities. This significant investment will bolster Xreal’s capabilities in innovating state-of-the-art AR technologies and expanding its market presence. With a total backing of $300 million from investors, Xreal is well-positioned to continue its trailblazing journey in the AR glasses industry.